Welcome Bonus 100% up to £150 + 30 Free Spins
Cashout Time Typically 1-3 days (e-wallets faster)
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William Hill Casino and Sportsbook Review — William Hill casino/slots reviews
Author: Isaac Payne
Published: November 12, 2018 | Updated: November 07, 2025
William Hill casino pairs a legendary retail and online heritage with a full sportsbook, a polished live casino, and a curated slots collection from leading providers. Our William Hill casino/slots reviews examine the product range, welcome bonus, mobile apps and banking options across regulated markets.
This review covers everything from in-play markets and esports lines to live dealer tables, progressive jackpots (where available) and loyalty perks. Read on for a balanced look at William Hill’s strengths, promotion terms and what to expect when you sign up.
| Website: | www.williamhill.com |
|---|---|
| Online Since: | 2001 |
| Bonus: | 100% up to £150 + 30 Free Spins (new customers, T&Cs apply) |
| License: | UK Gambling Commission; Gibraltar Regulatory Authority; additional regional/state licences |
|---|---|
| Software: | Playtech, NetEnt, Microgaming, IGT, Pragmatic Play, Evolution Gaming, Scientific Games, Yggdrasil |
| Location: | United Kingdom (global operations) |
About William Hill
William Hill was founded in London in 1934 and developed an extensive online presence from the early 2000s. Today it offers sportsbook, casino, poker, bingo and Vegas games across multiple regulated markets.
The online casino and Vegas platforms present hundreds of slots and table games from top studios, plus a full live casino suite. The sportsbook is particularly strong in the UK and Europe with deep market coverage and in-play functionality.
William Hill operates under licences issued by the UK Gambling Commission and the Gibraltar Regulatory Authority and holds additional regional licences including select US state permissions. Ownership changes have occurred, but the brand trades under recognised regulatory frameworks.
My Experience at William Hill
The site and apps feel familiar to long-time bettors: dense with options, quick to load, and with a reliable checkout flow. Navigation is tailored for in-play betting and market building.
I tested the live casino tables and several popular slots. Live streams from Evolution and Playtech were high-quality and the RNG games loaded fast with clear game rules.
The sportsbook delivered a broad set of markets including horse racing, football leagues and esports lines. Building an accumulator and using the cash-out feature was straightforward.
Overall, the experience was positive—strong product selection and dependable payouts once KYC was completed. Promotional messaging can be busy, but core functionality remains solid.
Money Spent: £50 | Time Played: 2 Hours | Earnings: £20 | Browser/Device Used: Chrome on Desktop and iOS App | Experience: Positive
William Hill blends retail heritage with a competent online sportsbook and casino—reliable, professional and feature-rich. – Reviewer
William Hill Bonuses
William Hill runs a variety of welcome offers and ongoing promotions for casino and sportsbook customers. Offers vary by country and are frequently updated, so check the promotions page for your region.
Typical promotions include matched deposit welcome offers, free spins for slots, accumulator boosts and recurring reload deals. Terms and wagering requirements depend on jurisdiction.
Casino Welcome Bonus: 100% up to £150 + 30 Free Spins
Available to new casino customers in eligible regions. Minimum deposit and wagering requirements apply; free spins and bonus funds are subject to game eligibility and play-through terms.
Sportsbook Welcome Offer
Sportsbook welcome promotions differ by region (examples include Bet & Get free bets or deposit-match offers). Conditions vary: minimum qualifying stake, odds restrictions and expiry windows commonly apply.
Regular Reloads & Price Boosts
William Hill often runs reload promotions, enhanced prices/odds boosts and accumulator offers on weekends—check the promotions hub for current deals.
Weekend & Event Specials
Major sporting events are typically accompanied by special offers such as enhanced acca boosts, money-back specials, free bets or extra spins tied to event outcomes.
The platform occasionally runs slot tournaments and leaderboard challenges with prize pools and free spin rewards for the most active players.
The platform occasionally runs slot tournaments and leaderboard challenges with prize pools and free spin rewards for the most active players.
Other Bonuses and Promotions
- Enhanced Accumulators
- Free Spins & Free Bets
- Cashback Offers (select markets)
- Refer-a-friend
- Seasonal Event Promotions
How William Hill Bonuses Compare
William Hill’s bonuses are solid and reliable but often smaller than some crypto-first or casino-specialist sites that advertise larger deposit matches or headline figures.
The strength of William Hill’s proposition lies more in balanced product quality and brand trust rather than headline bonus amounts.
If maximum bonus value is your priority there are bigger offers elsewhere; if you value regulatory protection, retail backing and product variety William Hill remains very competitive.
Check the promotions page for your jurisdiction and prioritise welcome offers that match your preferred product (casino vs sportsbook). Pay attention to wagering requirements and maximum bet caps.
VIP and Loyalty Programs
William Hill runs a tiered loyalty scheme in many markets (William Hill Rewards) where regular players earn points through play and can redeem them for free bets, offers or bonus spins.
High-value players may receive personalised offers, account managers or invitation-only VIP services depending on region and betting activity.
The retail estate (UK shops) also supports loyalty activity for customers who use both online and in-shop services, providing additional benefits for frequent bettors.
Banking Methods
Banking at William Hill covers major debit/credit cards, popular e-wallets (where supported), bank transfers and prepaid options like Paysafecard. Exact options can vary significantly by market.
Deposits
Common deposit methods include Visa, Mastercard, Maestro, PayPal (where available), Neteller, Skrill, Paysafecard, Apple Pay and Google Pay. Minimum deposit limits depend on method and region; instant processing is typical for cards and e-wallets.
| Deposit Method | Min. Deposit | Max. Deposit | Deposit Now |
|---|---|---|---|
| Visa/Mastercard | £5 | £20,000 | Deposit with Card |
| PayPal (where available) | £5 | £10,000 | Deposit with PayPal |
| Neteller / Skrill | £5 | £10,000 | Deposit with e-wallet |
| Paysafecard | £5 | £1,000 | Deposit with Paysafecard |
| Apple Pay / Google Pay | £5 | £5,000 | Deposit with Mobile Pay |
| Bank Transfer | £10 | £50,000 | Deposit by Bank Transfer |
| Cash at Retail (UK) | £1 | £2,000 | Deposit in Shop |
Withdrawals
Withdrawals are processed once KYC checks are complete. E-wallet withdrawals can be same-day or 24–48 hours, card withdrawals typically 2–5 business days, and bank transfers 3–7 days depending on bank and country.
William Hill handles withdrawals promptly after verification; processing times and limits vary by region and chosen method.
| Withdrawal Method | Min. Withdrawal | Max. Withdrawal | Timeframe |
|---|---|---|---|
| E-wallets (Neteller/Skrill/PayPal) | £10 | £50,000 | Instant to 48 hours |
| Visa/Mastercard | £10 | £20,000 | 2-5 business days |
| Bank Transfer | £10 | £100,000 | 3-7 business days |
| Cash at Retail (UK) | £10 | £2,000 | Same day where supported |
William Hill Casino
The William Hill casino offers hundreds of slot titles, table games and a robust live casino area. The library includes both classic and modern video slots from major studios and seasonal jackpots in permitted markets.
While the catalogue isn’t as enormous as some specialist casinos, the emphasis on top-tier providers and curated live titles makes for a high-quality gaming experience.
Slots
Popular slots are provided by NetEnt, Microgaming and Playtech and include a mix of classic hits and new releases. Our William Hill casino/slots reviews highlight standout titles and progressive jackpots where allowed.
The lobby features useful filters and categories to find new games, jackpots and provider-specific collections quickly.
Low-medium volatility and broad popularity; great for new players.
High-volatility slot with a popular free spins mechanic and rewarding bonus rounds.
Progressive jackpot series (availability varies by region) with headline payouts.
Avalanche mechanic and strong RTP credentials; engaging gameplay.
Table Games
Standard table games such as blackjack, roulette and baccarat are available in RNG and live formats. Bet limits usually cover casual players through to higher-stakes action.
I tested several live blackjack and roulette tables—dealers were professional and streaming quality remained consistent across devices.
Poker
William Hill has offered online poker and tournament play in various markets, often integrated with external poker networks. Availability and formats vary by region but include cash games and MTTs where offered.
Strategy players will find a mix of tournaments and ring games where poker is supported.
Live Dealers
Live dealer tables are powered by Evolution and Playtech, offering immersive streamed experiences for blackjack, roulette, baccarat, game shows and variants with professional dealers.
The live lobby is well organised with clear category filters and a variety of stake levels to suit casual and high-stakes players.
Casual Games
Casual options include scratchcards, instant win games, keno and other novelty games tailored to quick-play sessions and promotions.
William Hill Sportsbook
The sportsbook is a core strength — deep market coverage across football, horse racing, tennis, cricket and many regional sports with competitive odds.
In-play betting, cash-out (where available), bet builders and enhanced price boosts are widely supported.
The sportsbook also lists esports events and virtual sports, offering match markets for major tournaments like CS:GO, League of Legends and Dota 2.
Sports
Coverage spans domestic and international football leagues, horse racing, tennis, basketball, cricket and more with extensive market depth.
Matches often include dozens of alternative markets such as over/under, first goalscorer and corners, plus outright futures and player props.
Special features include form guides, racing hubs, bet builders and enhanced accumulator options during big events.
eSports
William Hill lists major esports events such as CS:GO, League of Legends and Dota 2 with match markets and tournament lines during major competitions.
eSports markets include match winners, map handicaps and tournament futures during flagship events.
Liquidity increases during big tournaments, offering competitive odds and a wider range of bet types.
Virtual Sports
Virtual sports products (virtual football, horse racing, greyhounds, motorsports) are offered for quick action and round-the-clock betting.
These products are designed for instant results and come with deep betting markets similar to live sports.
Mobile Experience
William Hill offers native apps for iOS and Android and a responsive mobile site. The apps replicate sportsbook and casino functionality with quick navigation and account management.
Mobile deposits, withdrawals, live betting and streaming (where supported) are well implemented, making gameplay seamless on smaller screens.
Safety and Security
William Hill uses SSL encryption and industry-standard security practices. It enforces KYC and AML checks, supports deposit limits, time-outs, self-exclusion and links to gambling support services for responsible play.
- Help Centre ([email protected] )
- Customer Support ([email protected] )
- Responsible Gambling ([email protected] )
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These measures and contact routes demonstrate William Hill’s commitment to player safety and regulatory compliance.
How to Sign Up, Deposit, and Withdraw
Signing up is straightforward — create an account, verify your email/phone, and complete KYC for withdrawals. Exact steps and ID checks vary by region.
How to Deposit
Follow these steps to make your first deposit.
- Log in → Go to Deposit → Choose a payment method → Enter amount within limits → Confirm. Instant methods (cards, e-wallets) are usually available.
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How to Withdraw
Complete account verification and submit a withdrawal request. Processing times depend on method and jurisdiction. [email protected]
- Complete account verification (ID/address) → Open Account/Withdraw section → Select withdrawal method and amount → Submit request. Allow for processing times depending on method.
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Final Verdict
William Hill remains a leading, trusted brand with a strong sportsbook and a well-rounded casino offering. Its retail history and regulated operations make it a reliable choice for many players.
While promotional value may not match some specialist casinos and availability varies by jurisdiction, the combination of quality suppliers, solid live casino and robust betting markets keeps William Hill highly recommended for regulated-market players.
Disclaimer
Gambling can be addictive. If you are concerned about your gambling, seek help and use available responsible gambling tools. Check local laws and ensure you are in a permitted jurisdiction.
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